Dremefa: Bobike bicycle safety seat
For years, the market for children’s bicycle seats was dominated by unappealing metal models. That was until Dremefa, a company best known for car safety seats, decided to conquer the bike market with innovative products.
The result was the Bobike Mini and Maxi, which for more than 20 years now have set the standard for safety and ease of use on two wheels. Whether mounted on the front or back of the bicycle, it goes without saying that the comfortable Bobike complies with all applicable safety standards. Millions of youngsters in dozens of countries have begun discovering the world from here. Thanks to their detachable fabric covers in a multitude of designs, the products are always in step with changing consumer tastes and special editions can be released to match specific models of cycle.
WeLL Design developed the unique and patented mounting system, from design through engineering to supervising mould production.
Awards: IF Award, GIO Award
Website: www.bobike.nl
WeLL Designs activities regarding this project included:
